Simple pricing. Powerful features.

Pick based on your volume and team size. Add capacity or features whenever you need them. Try any plan free for 30 days.

All prices in USD

Starter

Perfect for small businesses getting started with AI support.

$79USD/month

or $68/month billed annually

  • Unlimited AI personas
  • 3,000 answers/month
  • Unlimited knowledge sources
  • 2 team members
  • 150 Smart Assists
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Most Popular

Growth

For growing teams that need more capacity and features.

$249USD/month

or $214/month billed annually

  • Unlimited AI personas
  • 20,000 answers/month
  • Unlimited knowledge sources
  • 5 team members
  • 400 Smart Assists
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Scale

Enterprise-grade support for high-volume operations.

$449USD/month

or $386/month billed annually

  • Unlimited AI personas
  • 75,000 answers/month
  • Unlimited knowledge sources
  • Unlimited team members
  • 1,500 Smart Assists
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Every Plan Includes

The complete toolkit, included.

Every plan comes with our full feature set. No tiers, no feature gating - just pick your capacity.

Daily, weekly, or monthly rundowns
24/7 availability
Workflow automations (Zapier, Make, webhooks)
Quality Center with contradiction detection
Website crawler for KB import
Signal tags & analytics
Full widget customization
Human escalation flows
API access

Optional Add-ons

Extend when you need to.

Need more capacity or want a public help center? Add-ons let you customize your plan.

Extra Persona

Add another AI agent for different use cases.

$5/month

Extra Seat

Add another team member to your account.

$5/month

Answer Credits

2,000 answer credits that never expire.

$10one-time

Smart Assist Tokens

400 Smart Assist tokens that never expire.

$10one-time

Need more than Scale?

For high-volume teams with 100,000+ answers or custom requirements, we offer tailored enterprise plans with volume discounts, dedicated support, custom integrations, and SLAs.

FAQ

Frequently asked questions

What happens if I go over my answer limit?

We'll never cut off your users. Overages are billed at the rate for your plan. You can also upgrade mid-cycle or purchase answer credits.

What counts as an "answer"?

Each successful AI response counts as one answer. When your contact sends a question and Goldilocks replies, that's one answer billed. Contact messages, failed replies, and system messages don't count.

What are Smart Assists?

Smart Assists are AI-powered tools that help you build and maintain your knowledge base. They include FAQ suggestions from conversations, content verification, contradiction detection, and tag suggestions. Each plan includes a monthly allocation, and you can purchase more anytime.

What are add-ons?

Add-ons let you extend your plan with extra capacity or features. Need more team members? Another persona? A public help center? Add them anytime from your dashboard.

Can I switch plans anytime?

Yes! Upgrade instantly and we'll prorate the difference. Downgrades take effect at your next billing cycle.

What's included in the 30-day free trial?

Full access to your chosen plan for 30 days. No credit card required to start. Cancel anytime.

Do you offer annual billing discounts?

Yes! Save up to 14% with annual billing. The discounted prices are shown below each plan.

What if Goldilocks can't answer a question?

Goldilocks will gracefully acknowledge it doesn't have the answer and offer to connect them with your human team. Full conversation context is passed along.

Is my data secure?

Absolutely. Enterprise-grade security with independently audited security controls. Your data is isolated per tenant, encrypted in transit and at rest, and we never train AI models on your data.