Connect to your entire stack

Goldilocks integrates with thousands of apps through Zapier, Make, and workflow webhooks. Automate your support operations without writing code.

Integration Options

Choose how you connect

From no-code platforms to embeddable widgets and workflow webhooks, we have an integration option for every team.

Most Popular

Zapier (via Webhooks)

Trigger Zapier workflows by sending secure POST requests from Goldilocks automations.

  • Trigger automations when conversations start
  • Send conversation data to your CRM
  • Create tickets in project management tools
  • Update spreadsheets with insights
  • Send notifications to Slack or Teams

Most Popular

Make (via Webhooks)

Connect to Make's visual workflows using Goldilocks webhook triggers.

  • Visual workflow builder with branching logic
  • Transform and manipulate data between steps
  • Schedule recurring automations
  • Error handling and retry logic
  • Connect multiple services in sequences

Integration

Workflow webhooks

Workflows can POST to your URLs when events or conditions trigger.

  • Add webhook steps to AI Agent workflows
  • POST to Zapier, Make, or any HTTP endpoint
  • Send conversation context and custom payloads
  • Trigger on escalation or custom events
  • Connect to your existing automation tools

Integration

Widget & developer docs

Embed the chat widget and integrate with your stack.

  • JavaScript widget with gl_chat API
  • Contact identification for personalized support
  • Data attributes and platform-specific guides
  • Event hooks (open, close, message_sent, etc.)
  • TypeScript definitions available

Use Cases

What you can automate

Here are some of the most popular ways teams use Goldilocks integrations.

Sync with your CRM

Automatically create or update contacts in HubSpot, Salesforce, or Pipedrive when users provide their information.

Create support tickets

When Goldilocks escalates a conversation, automatically create a ticket in Zendesk, Linear, or Jira.

Notify your team

Send instant notifications to Slack or Teams when VIP users reach out or specific topics are mentioned.

Log to analytics

Send conversation events to Mixpanel, Amplitude, or Google Analytics for deeper insights.

Update databases

Write conversation data to Airtable, Google Sheets, or your own database for custom reporting.

Trigger internal workflows

Start internal processes when users request cancellations, upgrades, or specific actions.

Built-in Workflows

Automations without the setup

Don't want to set up external integrations? Goldilocks has powerful built-in workflow capabilities that let your AI take real actions during conversations.

  • Escalate to humans with full context
  • Collect and validate user information
  • Tag conversations automatically
  • Send custom responses for specific intents
  • Trigger based on conversation context
Workflow Builder UI
// Embed the widget with contact tracking
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For Developers

Widget & workflow integration

Embed the chat widget on your site, identify contacts for personalized support, and trigger workflows that POST to your URLs (Zapier, Make, or custom endpoints).

  • Embeddable chat widget with JavaScript API
  • Contact tracking via gl_chat("identify", {...})
  • Workflow webhooks - POST to URLs when events trigger
  • Platform guides for React, Vue, Next.js, Shopify

Ready to connect everything?

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